— PROJECT NAME
Go State, Go Far Mailer
— ROLE
Layout & Design
Art Direction
Photo Editing
Custom Envelope
— AWARD WINNER
2021 American Inhouse Design Awards, Graphic Design USA
The target audience for this mailer was Seminole County high school seniors unsure on whether to take a “gap year” or apply to a college/university. The goal: capture their attention through curated messaging and design, and provide a sense of institutional pride and enthusiasm for education — encourage them to “Go State. Go Far.” at Seminole State College of Florida. This mailer included a letter, flyer, Student Viewbook, vinyl sticker, and custom envelope.